New Shadowlight CGI Website RedefinesPerceptions for Product Presentation

by Shadowlight Group

See how photorealistic computer generated imagery (CGI) can be on our CGI division’s new website. The site also features some of our animation and augmented reality work.

Redefining perception is more than just a tagline at The Shadowlight Group. It’s the goal behind everything we do. And nowhere is it more applicable than in our CGI division.

Since 2011, we’ve been pushing the boundaries of what’s real – and what’s not – by creating innovative CG imagery , animations, interactive and augmented reality apps for our clients. By producing photo-realistic CG imagery so lifelike that you won’t be able to tell the difference, Shadowlight has been able to provide brands with another option when it comes to producing product and lifestyle imagery. That’s why we’re excited to show the world our CGI work in our new Shadowlight CGI website.

“Shadowlight CGI is a joint venture between The Shadowlight Group and Pikcells, a digital imaging company based in the United Kingdom. This partnership was formed to bring the highest quality CG imagery and animation to our clients. Visit the site and you’ll see firsthand the progress we continue to make in the CGI realm, the highly skilled artisans who make it happen and a gallery of our CGI images“, said Shadowlight President Phil Hiestand. “We’re very proud of what we’ve accomplished with CGI and we hope you enjoy it as much as our clients do.”

The benefits of CGI complement our complete suite of commercial photography services. CGI allows you to digitally recreate your products, even if they haven’t made it beyond your R&D department. Once your CGI object has been rendered, it can be used in conjunction with existing photography, placing that virtual image in a real setting and allowing examination from any and all angles. From global brands to startups, CGI is proving to be a valuable part of many of our clients’ marketing plans.

Our new CGI site showcases samples of CG imagery and a sampling of the animations videos we have produced to entertain and educate. You can also learn about unique services we offer, like augmented reality apps which help customers visualize how a product will look in their own living space. These apps creates a virtual world where your customers can interact with your product in the same way they would if they were examining it in your store or showroom.

In addition to plenty of portfolio pieces, you’ll also find biographies of the talented artisans who work together to make Shadowlight CGI’s services among the very best in the world.

We invite you to explore our new site and discover all the amazing things Shadowlight CGI can do for your product presentation. Allow us to redefine your perceptions of customer-product interaction – start a project with us today.

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