The Task: Design, construction, styling and photography of two living space sets. Post-production and delivery of 40+ final images for marketing & advertising use.
The Sets: A contemporary, open-concept living space and a two-story, high-end loft, both with a dining area/work station.
The Products: LG would be using the sets to photograph a number of items from the OLED and Super UHD suite of products.
The Rub: After set designs and style boards were approved, we had just 11 days to complete construction of both sets.
The Process: Set Designs
OLED Set
Super UHD Set
The Process: Style Boards
OLED Style Board
Super UHD Style Board
The Process: Set Construction
The Results: OLED
The Results: Super UHD
The Results In Action
OLED
Super UHD